Privacy Policy

Introduction

Welcome to Seraphic Advisors. At Seraphic Advisors, we respect your concerns about privacy and are committed to the cause. Our privacy policy is applicable on our users. By accessing our website, you acknowledge and accept the terms and conditions stated herein. This policy aims to regulate Seraphic Advisors' use of personal data relating to its users. It is important that you read this policy to ensure that you are aware of the nature of information that we hold about our users and employees and the reasons why we need to process this information.

If you have any concerns or requests with respect to your personal information or queries with regard to these practices, please write to us at dataprotection@seraphicadvisors.com.

Data Protection Principles

In summary, this data must be:

• Processed for limited purposes and not in any manner incompatible with those purposes
• Adequate, relevant and not excessive for the purpose for which it is held and/or processed
• Accurate
• Kept for no longer than is necessary for the purpose for which it is held and/or processed
• Kept Secure
• Disclosed to only third parties with an adequate level of data protection under applicable laws
• Transferred to only those countries with an adequate level of data protection under applicable laws

Seraphic Advisors will need to process certain personal data in particular situations for the purposes of proving its services. Seraphic Advisors has appropriate safeguards and security measures in place to ensure compliance with the data protection principles and the security of your personal data.

What types of personal data does Seraphic Advisors hold?

Seraphic Advisors has become aware of your personal data in a number of ways - directly from you, from others and otherwise over time through Seraphic Advisors' relationship with you - and may receive and/or retain it in various forms (whether in writing, electronically, verbally or otherwise).

Obviously, it is not possible to list every type of information which may be held by us about every user. Information detailed below only contains examples of the usual types of general user information that we collect and the same is not exhaustive.

Purpose of Processing Personal Data

Seraphic Advisors needs to collect and use personal data about its users for a variety of reasons such as:

• For providing access to our website
• For authenticating your access to our website
• For providing and personalizing our services
• For dealing with your enquiries and requests
• For administering user records
• For providing you with information about our services, subject to your preference
• For exchanging data with third parties for the purpose of providing you with benefits, e.g., with sponsors, exhibitors, mailing houses, etc. and processing survey results
• For maintaining information as a reference tool or general resource including our publication such as journals and guides, speaker papers from our events
• For carrying out market research campaigns
• For general administration for the benefit of the organization
• For using Google Analytics to measure the use of the website
• To ensure safety and security of our website
• As permitted by law
• As otherwise authorized or requested by you

Seraphic Advisors will only process your personal data for the purposes for which it was collected or for other compatible purposes. If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

Keeping Personal Data

All user's personal data is stored on an electronic database. Access to the files is secured and limited to appropriate Seraphic Advisors' employees. We have security measures in place (including the use of passwords) which will ensure the confidentiality of the information contained in the database and these measures will be reviewed over time and upgraded in line with legal and technological developments. We will take steps to ensure that the personal information that you provide is retained for only as long as it is necessary for the purpose for which it was collected. After this period is over, your personal information will be deleted or in some cases anonymised. We may also keep a record of correspondence with you for as long as is necessary to protect us from a legal claim.

Where Seraphic Advisors has collected personal information based on your consent and it have no other lawful basis to continue with that processing, if you subsequently withdraw your consent then we will delete your personal information. However, please note that where you unsubscribe from our marketing communications, we will keep a record of your email address to ensure we do not send you marketing emails in future.

Security Measures

We will take steps to protect personal data against loss or theft, as well as from unauthorised access, disclosure, copying, use or modification, regardless of the format in which it is held. We will also take steps to ensure that the transfer of user's personal data is conducted in accordance with applicable laws. The personal information that we collect may be transferred to, and stored at, a destination outside of your country where our servers are located and our central database is operated, which may have less strict data protection laws when compared to those in your country. By using any portion of the website, you understand and consent to the transfer of your information to our facilities and those third parties with whom we share your information as described in this Privacy Policy.

Legal Basis

We process your personal information within the confines of applicable law. The legal basis will depend on the purpose for which Seraphic Advisors has collected and processed your personal information. We rely on the following legal bases when processing your personal information:

• Consent: Where you have provided your consent to Seraphic Advisors to use your personal information or your consent to receive certain marketing from Seraphic Advisors.
• Legitimate business interests: Seraphic Advisors and third parties' legitimate interests, provided these are not overridden by your own interests. For example, Seraphic Advisors has a legitimate organizational interest to use your personal information to respond to you when you request information from us. In some instances, we will rely on obtaining your consent to our use of your personal information, for example, where Seraphic Advisors seeks to obtain your consent to receive certain email about its marketing.
• Performance of a contract with you: The performance of a contract that Seraphic Advisors has in place with you, or to enter into such a contract, for example, when you sign up for one of our events.
• In compliance with law: In compliance with our legal obligations such as health and safety measures. This also includes the use of your data for a legal or regulatory obligation, including the necessity to use your data to establish, exercise or defend our legal rights.

Marketing Communications

Seraphic Advisors and its third party providers of advertisements and content may collect information about where you are on the internet (e.g. the URL you came from, IP address, domain types), your browser type, the country and telephone area code where your computer is located, purchase history, the pages of our website that were viewed during your visit, the advertisements you clicked on, and any search terms that you entered on our website ('User Information'). We may collect this information even if you do not register with us. You should be aware that this site is being monitored and may capture information about your visit that will help us improve the quality of our service or be used to present you with our products and services which are relevant to your browsing history when you visit other websites.

Complaints, compliments or comments

If you contact us with a complaint or query, we may keep a record of any phone number or email address used to get in touch with us as well as the correspondence and the period of time it took for us to deal with a query or any request you had.

User rights

Seraphic Advisors acknowledges and respects your rights in relation to the personal data it holds about you and certain details of how it uses it. You have the right to exercise your rights by contacting us using the contact details set out in this Privacy Policy, subject to our obligations to comply with other legal or regulatory requirements. In case we are unable to comply with your request, we shall inform you of the same with appropriate reasons.

You have the following rights in relation to your personal information:

• Right to be informed
• Right to access your data
• Right to rectification
• Right to erase
• Right to restriction of processing
• Right to object
• Right to data portability
• Right to object to marketing
• Right to withdraw consent
• Right to lodge a complaint with a supervisory authority